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Bring Them Flowers

There are a few things you must do to prepare for your first face-to-face meeting: Make a list of what you want to accomplish during the meeting; Anticipate potential concerns from the client; Check to ensure you are completely prepared; Listen more than you talk; Bring support staff with you; Use and respect the client’s format; Always follow through; Ask for what you need and seal the deal; Simplify your prospect’s life; Find ways to boost your credibility; Build and nurture relationships; Learn from “no”. Find out what didn’t work so you know how to change it going forward.  

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Who’s Your MVP?

The previous post dealt with making first contact with your prospective big fish and how to make a positive first impression. Today we’re going to cover feeling out the personality of your prospective big fish in order to match the right salesperson to the fish. You need to do this in two steps: Profile your salespeople’s personalities; Match the right salesperson to your target fish.   There are essentially three different selling personalities: Sage Pal Pit Bull   The Sage This salesperson offers knowledge, experience, comfort and trust. They can make a concerned customer feel at ease. In order to

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The Perfect Bait

Our last post covered how to learn about your big fish and prepare for your initial contact with them. This first contact is essential to your success so you will need to instill confidence in them. They need to know you can fulfill exactly what you are offering on time, at a good price, and of the quality you promise. Today we will explore the big approach and how to make that perfect first impression. Before you devise your plan of approach, you need to identify which big fish you will be targeting. Review your notes and research you’ve compiled

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Shhh… I Have a Secret

Customer service is a hot topic and can make or break your business. Consumers have little patience for poor customer service and easily get tired of waiting in long lines, trying to get a live person on the line, going through an interrogation to return something, or trying to communicate through a language barrier. If you provide your customers with a simple, efficient, pleasant experience they will revisit your business over and over. More importantly, they will become a champion of your business and recommend it to everyone they know! There are three secrets to good customer service; the first

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Are You On The Right Path?

There are a number of factors to take into consideration when prepping yourself and your company to approach the largest clients you may ever work with. Today we will begin with a brief look at the three paths every business faces and show you which one is the path to success. Then we’ll talk about the mindset it takes to attract the big fish. There are three major paths a business can take when expanding their business: Snail Speed Shooting Star Catch the Big Fish   Snail Speed Unfortunately, most business owners end up working themselves into the ground without

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